Marlène Ginouvier

An entrepreneuring woman

By Mathilde Hingray

Marlène wanted to take an eco-responsible approach to textiles, to respect people and the environment. She set herself the goal of recycling as much dead fabric stock as possible. She recovers exceptional yet unused fabrics from manufacturers, factories, clothing workshops, and ready-to-wear or haute couture brands. She then uses the carefully selected, high-quality materials in her creative process, and in doing so combats waste. She also favours short production circuits with her transparent, win-win approach.

Maison Bazélie

This Aix-based brand presents a high-end line for children aged 3 to 8, focusing on ethics and sustainability. The brand’s commitment to a more responsible approach helps prevent waste and gives a second life to unused fabrics. The brand produces quality pieces in organic cotton gauze and natural materials that are easy to wear and extremely comfortable. Its unisex clothing ranges allow children to express themselves in their own style, with no constraints or stereotypes. We love the “Sacha” unisex coat; it’s the perfect combination of refinement and practicality. The details and finishes are beautifully crafted. Elegant fashion that benefits everyone… and the planet! Find out more online or at the Janécio boutique in Aix-en-Provence.

Localisation : Aix-en-Provence

Date de création : 14 avril 2022

Activité : création et vente de vêtements pour enfants de 3 à 8 ans

Présidente : Marlène Ginouvier

Capital social : 3 000 €

Nombre de collaborateurs : plus de 20 collaborateurs (styliste, ateliers de confection, agence de communication qui gère la partie réseaux sociaux, le référencement, la maintenance du site…)