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In Aix-en-Provence, where the art of living embraces the legendary roads of the South, Moteur & Sens is opening a new chapter: its first branch, housed in a jewel box designed as much as a club for enthusiasts as a showroom for exceptional vehicles. Located in the Les Milles industrial park, behind the doors of an 800 m² building, the space promises over 30 exceptional cars, a welcome by appointment, and ultra-personalized service, true to the company's DNA. It's also a "club" area, where people come as much to chat over coffee as to admire extraordinary configurations.
The inauguration, in early April, brought together nearly 300 guests (clients, partners, and car enthusiasts) for a cocktail reception amidst the beautiful vehicles: a promise of conviviality as much as performance. Here, they don't just "sell" a car: they unearth a gem. Personalized searches, a European network, history checks, administrative procedures… the sale is experienced as a bespoke service and a relationship built on trust.
Behind this opening is a face: Laurent Bellemère, associate director of Moteur & Sens Provence. Having previously worked at Stellantis and managed Porsche dealerships, he champions the same high standards that have driven the brand's growth south of Paris: rigor, transparency, and attention to detail. He discusses with us a project spanning over two years, and the company reports an investment of €3 million, encompassing everything from site selection and team recruitment to high-quality construction work.
In just a few years, Moteur & Sens has established itself in the French market for exceptional pre-owned vehicles, attracting investors and accelerating its expansion across the country. In Aix-en-Provence, the company intends to maintain its core values: passion as its driving force, and experience as its hallmark.
Moteur & Sens Provence
380 avenue Jean Perrin, ZI Les Milles
13290 Aix-en-Provence (by appointment)
