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63 rue d'Antibes : this is the new Cannes address of the Tudor watch brand.
Already present in Cannes since 2023, with its preferred partner Ferret, which has been perpetuating precious expertise for generations, combining artisanal tradition and timeless elegance in the South of France, the brand unveils a brand new boutique today. 63 rue d'Antibes: this is the new Cannes address for the Tudor watch brand. Driven by strong momentum and the success of its products, the brand continues to grow and reinvent itself, much to the delight of fine watch enthusiasts. This new setting invites us to immerse ourselves in the multifaceted world of the brand. This special experience allows us to discover the " Born To Dare" philosophy , developed through partnerships with the worlds of surfing, Formula 1, and cycling. It also offers a deeper understanding of the traditional watchmaking skills, mastered by the teams over time.
Between heritage and audacity
Indeed, let's remember that the company was founded in 1926 by Hans Wilsdorf, also the founder of Rolex. It has successfully navigated the decades thanks to its automatic, waterproof watches of exceptional precision. So much so that today, its products represent the best value for money on the market. Combining refined aesthetics, cutting-edge innovation, and creativity, Tudor has naturally established itself as a favorite brand among women and men seeking excellence, as well as among the most discerning collectors. And with good reason! Since 2015, the brand has been designing its own ultra-high-performance movements equipped with multiple functions.
But what can you discover among the displays in the windows of the new Cannes boutique? Iconic models, of course – Black Bay , Pelagos , and Tudor Royal – but also products exclusive to official boutiques, such as the Black Bay Fifty-Eight Bronze Boutique Edition and the Black Bay Chrono Boutique Edition. Also on display are the new releases presented at Watches and Wonders, the major watch fair held annually in Geneva.
