Already present in Cannes since 2023, with its preferred partner Ferret, which has been perpetuating precious know-how for several generations, combining artisanal tradition and timeless elegance in the South of France, the brand unveils a brand new boutique today. 63 rue d'Antibes: this is the new Cannes address for the Tudor watch brand. Driven by strong momentum and the success of its products, the brand continues to grow and reinvent itself to the delight of fine watch enthusiasts. This new setting invites us to immerse ourselves in the multifaceted world of the brand. This special moment allows us to discover the philosophy of Born To Daredeployed around partnerships with the world of surfing, Formula 1 or cycling. But also to better understand the traditional watchmaking skills, mastered by the teams over time.
Between heritage and audacity
Indeed, let's remember that the company was founded in 1926 by Hans Wilsdorf, also the founder of Rolex. It has successfully navigated the decades thanks to its automatic, waterproof watches of exceptional precision. So much so that today, its products represent the best value for money on the market. Combining refined aesthetics, cutting-edge innovation, and creativity, Tudor has naturally established itself as a favorite brand among women and men seeking excellence, as well as among the most discerning collectors. And with good reason! Since 2015, the brand has been designing its own ultra-high-performance movements equipped with multiple functions.
But what can we discover among the displays in the new Cannes boutique? The iconic models, of course – Black Bay, Pelagos ou royal tudor – but also products exclusive to official boutiques such as the Black Bay Fifty-Eight Bronze Boutique Edition and the Black Bay Chrono Boutique Edition. Also on display are the new releases presented at Watches and Wonders, the major watch fair held annually in Geneva.
63 rue d'Antibes 06400 Cannes
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