The Bianchi Workshop brings back a Marseille icon

In Marseille, some stories never grow old. The story of Jacques Bianchi is one of them. An iconic figure in French watchmaking, the master watchmaker made history with his diving watches designed to withstand the depths. More than sixty years after the beginning of this adventure, the Atelier Bianchi perpetuates the legacy with a new creation that looks to the future without ever denying its roots.

baptized Upwell DiverThis 100% Marseille-made dive watch is conceived, designed, and assembled in the Phocaean city. A timepiece that celebrates local expertise while upholding the essential codes of the tool watch: Instant readability, robust construction, 200-meter water resistance, and proven reliability.

Its name draws inspiration from "upwelling," the fascinating oceanic phenomenon that brings deep waters to the surface. A perfectly chosen metaphor for this creation, which brings to the forefront a Marseilles watchmaking heritage, nurtured by the sea, time, and expertise. 

On the back of the case, an inscription sums up the philosophy of the house and resonates like a manifesto for this Marseille workshop, guardian of a rare know-how and a certain idea of ​​watchmaking, where time is measured as much in minutes as in transmission.

Jacques Bianchi Watchmaking House
Chronometry Watchmaking Workshop
Since 1963
4, Place Gabriel Péri, 13001 Marseille
Phone 04.91.90.56.05
atelierjacquesbianchi.com
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Founded in 1987, Les Éditions COTE is the result of a family adventure spanning over 39 years. The magazines, dedicated to the art of living and luxury in Provence and the Côte d'Azur, showcase the region and its key players.